Our focus is deliberately specialist: providing thoughtful, professional in-store sampling for premium food & drink brands within independent retail.
Meet the team
Two generations. Two different skill sets. One fresh approach.
Meet the mother-and-daughter team behind The Tasting Team.
We bring together two rather different worlds — speciality food and performing arts — with one shared belief: great people make great brands memorable.
We know speciality food.
Emma brings years of experience in speciality food marketing, retail and wholesale, with a genuine understanding of the industry from both sides of the counter. She knows the challenges facing growing food and drink brands, the pressures on independent retailers and the importance of supporting products long after they've earned their place on the shelf.
That commercial experience shapes everything we do, from understanding a brand's objectives to ensuring every tasting delivers value.
We know people.
Kirsty is a performing arts graduate with a natural flair for communication, creativity and connecting with people. Her background inspired our approach to finding confident, engaging Brand Ambassadors who can strike up conversations, tell a brand's story and make shoppers feel at ease.
But personality is only half the picture. We look for people who are professional, reliable, well-prepared and understand the importance of representing someone else's business.
Great food. Great brands. Great people.
A brilliant Brand Ambassador does more than offer a sample.
They know how to engage shoppers without being pushy, communicate what makes a product special and work confidently within a busy retail environment.
Our team is carefully selected for their people skills, personality and professionalism, with many coming from performing arts backgrounds.
Every ambassador is briefed on the products they're representing, the brand behind them and the expectations of the retailer.
Because a successful tasting should leave everyone with a great impression — shoppers, retailers and brands alike.
An extension of your team.
When someone is standing in-store talking about your products, they're representing you.
We never forget that.
Your brand. Tastefully represented.
OUR APPROACH
Small by design.
Small by design.
Big on brand.
We're not trying to be everything to everyone.
We take the time to get to know the businesses we work with, understand what makes their products special and match them with the right people.
WHAT SETS US APART
No faceless staffing lists or complicated processes. Just a personal service, clear communication and people who genuinely care about doing a great job.
OUR PROMISE
An extension of
An extension of
your team.
When someone is standing in a store wearing your brand's apron, talking about your products, they're representing you.
We never forget that.
Whether we're working with a small independent producer or an established speciality brand, we approach every tasting with the same care and attention
Your brand. Tastefully represented.
Tell us where you need support and we’ll help you turn your retail listings into meaningful shopper engagement and sales.
Talk to The Tasting Team